BRIDGEPORT, Ohio-Maddie Matusik, a senior at Bridgeport Exempted Village School District, is leading a branding campaign to standardize the school’s logos and communications. During a recent board meeting, Matusik highlighted the need for consistency among the district’s more than 10 different logos, which vary in design and usage.
She stressed the importance of a consistent, recognizable, and professional brand identity. Matusik’s presentation included approved versions of the school colors and fonts, as well as a proposal for a standardized paw print. She has been working on the project since February, with the final version expected to be completed by mid-May. Additionally, Matusik mentioned plans for a promotional video to share the new branding guidelines.
https://www.wtrf.com/top-stories/local-student-leads-school-districts-new-branding-campaign/